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Suggestions on the role of the voluntary consumer organisations in tackling the menace of Misleading Advertisements

Suggestions on the role of the voluntary consumer organisations in tackling the menace of Misleading Advertisements
Start Date :
Jan 01, 2015
Last Date :
Jan 24, 2015
04:15 AM IST (GMT +5.30 Hrs)
Submission Closed

Misleading advertisements covers all sectors of business across the country. The vulnerable sections of the society living in the backward and rural areas are the worst sufferers. ...

Misleading advertisements covers all sectors of business across the country. The vulnerable sections of the society living in the backward and rural areas are the worst sufferers. To tackle the menace of misleading advertisements in such areas, the roles of VCOs are perceived to be of great importance. The VCOs working in various parts of the country with their experience in handling consumer related issues may help identifying misleading advertisements and suggest appropriate action to the consumers, State Governments and local self-Governments.

Suggestions are invited on the role of the voluntary consumer organisations in tackling the menace of Misleading Advertisements.

The last date for submission of your comments is 23rd January 2015.

For more information on Misleading Advertisements: https://mygov.in/frontendgeneral/pdf/brief-on-misleading-advertisement.pdf

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Showing 513 Submission(s)
bharat mody
bharat mody 11 years 8 months ago
create a censor board of a psychologist, scientist, print media , tv and radio media, film, advertisement, teachers school-college and beaurocrat. like consumer protection this should be town-city based, state board and national board. supervisors to be retired persons who will check and report in each area. each ad to have bar code which is given with certification and checked by elders. complaints to go at each forum. overall independent private board on lines of election commission to be set
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Sabarinath Ranea
Sabarinath Ranea 11 years 8 months ago
vigil blowing policy means once a person come to know that particular add is fake than he must take responsibility to make all others aware by highlighting in media or complaining to consumer court or other relevant places must make a difference in this issue,. but govt courts or media must have to act fast once a issue comes like this that very impotent.
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DEEPAK GOEL
DEEPAK GOEL 11 years 8 months ago
In case of tobacco and alcohol goods, rule needs to be made as regards to non usage of a brand name associated with aforesaid products for any other product(s). This will stop advertisements with respect to tobacco and alcohol goods. Currently, by using same brand name for multiple product line, the companies misleads the customers by effectively advertising for tobacco and alcohol goods. For instance, brands like Kingfisher, black lable,etc.
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DEEPAK GOEL
DEEPAK GOEL 11 years 8 months ago
Creation of a all-india grievance portal under the aegis of “Advertising Standard Council of India”. Simultaneously giving more teeth to it , along with, a non-biased composition. Provision can be made for sharing the proceeds of penaly with complainant. Fixing accountability of advertisers as well as their designers in the process.
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P UMAMAHESWARA RAO
P UMAMAHESWARA RAO 11 years 8 months ago
make a free SMS programme, so that what people thinks will be directly known by the organisation.after that necessary action will be taken
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SHANMUGANATHAN B Balasubramaniam
SHANMUGANATHAN B Balasubramaniam 11 years 8 months ago
CONSUMER ORGANISATIONS TO HAVE MORE / MANY EMINENT PEOPLE & TEETHING POWERS-SUO MOTO ACTION ALSO ( for recommending Police Action not only on selling/marketing Cos. - similarly Womens' organisations, against service providers, etc.) AGAINST MISLEADING ADVERTISEMENTS / DEFAULTERS. Thanks for giving us-we citizens, the opportunity to give our views / suggestions. Shanmuganathan B / 98948-66843. COIMBATORE ( TN ).
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Muthu kumar srinivasan
Muthu kumar srinivasan 11 years 8 months ago
Celebrity Brand Ambassadors should also be attached as responsible / Participating in promotion of a Misleading Ad.
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Muthu kumar srinivasan
Muthu kumar srinivasan 11 years 8 months ago
Govt should create a Regulatory Athority to Make the Advertiser to Prove what they Convey.But There are ads which De-grades usage of Plain Milk and promote their Product to be mixed with Milk.Who will buy the Product for a Poorest Child who can only dream about having such drinks.Once Such a product Company Gave ad saying that they spend a small amount from their Product sales for Poor Children.Instead they can also Give their Product free for such Children if they are Sincere in CSR.
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Dr Swapan Kumar Banerjee
Dr Swapan Kumar Banerjee 11 years 8 months ago
Very poor indeed. They do pretty little except publishing the complaint, which isn't enough. Truly, false ads are so numerous that it needs an army of people to tackle it . But strict punishment can reduce them. PROMOTERS MUST HAVE A RATING FOR BUYER TO JUDGE THEM AND TRUST THEIR MONEY. WHY IS IT NOT DONE?
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